Archive | October 2013

Things to Consider When Choosing Your Web Hosting Service Provider

web-hosting-server-security-11190055You’ve worked so hard building your website from scratch and now that everything is polished and in place, the next step is to find the right web hosting service. Looking for the right web hosting service provider may seem like a lot of hard work. You have to research the pros and cons of various providers and with the number of options available in the market, this can get pretty overwhelming. But if you narrow down your choices based on the guidelines below, finding one can be easier:

Pricing: Remember, you always get what you pay for.

Technical Specs: Server specs matter if you run an interactive website.

Tech Support: Make sure you get the one with 24/7 support in case of emergencies.

Email: Be sure to get one that has a spam-free and versatile email experience.

Control Panel Support and Scalability: Get the one that provides control panel that will allow you to do most of your tweaking work without ever having to contact the hosting company.

To know more about this, please head to:  How to Choose a Web Hosting Service

Why Webinars are Important for Your Business

webinar-28966278Have you ever used webinars for your business? Well, if you haven’t yet, then perhaps you should. Why? Below are three reasons why webinars can be good for your business:

  1. Build your list: This is because free webinars attract lots of people hence, you can add hundreds or even thousands to your list.
  2. Build your reputation: When people attend your webinar, you are seen as the expert.
  3. Build your bank account:Webinars are a great sales tool as compared to making phone calls.

To know more about this, please head to:  Use webinars to grow your list, reputation, and bank account for free!

5 Tips to Writing Interesting Bolog Posts

woman-reading-e-book-reader-27762878We write blog posts because we know we have something worthwhile to share. And so the end goal really is to make other people read our posts. So what do we do as bloggers (business or otherwise) to make our blogs more interesting and fascinating for our intended readers?

Below are five tips that you can use to keep your readership and keep them growing.

1. Keep up with current events

2. Pay attention to your social media networks

3. Target your customers

4. Use an interesting, eye catching format

5. Track your blog’s performance

To know more about these tips, please head to:  5 Ways to Make Your Business Blog Remarkable

How do we maximize social media for our business?

social-media-26738967We’re all probably aware how social media works, right? Most of us already have accounts on Facebook, Instagram and Twitter. But are we using these things as tools for our business? How do we maximize their potential? Below are some ways we can do to make sure that we use these social networks to grow our internet businesses.

  1. Make sure people know where to find you on social media.
  2. Make sure your share and follow buttons appear clearly and strategically on the mobile version of your website.
  3. Depending on the social media tool you are using, make sure you tailor your message to suit them best.
  4. Share content that people like to talk about.
  5. Keep interactions alive.
  6. Make your posts during strategic times of the day.
  7. Be in the know about what’s happening, consistently.
  8. Visuals is the way to go.
  9. Hashtags are great at promoting events and products.

How about you? Do you have additional ideas on how you can maximize social media for your business? To find out more, please head to: Increasing Your Marketing Reach with Social Media

 

Change the World One Topic at a Time

world-globe-19167697I came across this blog post at http://changetheworldmarketing.com that addresses a lot of issues that internet marketers will most likely find useful. I’d like to share it here and help change the world through internet marketing one topic at a time.

Like most small business owners or online entrepreneurs, do you find yourself pressed for time?

Is technology overwhelming you?

Would you like to know which marketing strategy to use?

By checking out this post, Find the information you need to move forward, you’ll find a lot of information that can help you move forward with your internet marketing concerns. Do check it out and let me know what you think.

3 Other Ways to Distribute Your Content

content-marketing-hand-writing-black-marker-transparent-wipe-board-32516447The usual way for your blog posts or content to get read by your customers or prospective clients is to look for distribution methods. These are usually related to social media and search engine optimization. But what if after sharing your content to social media sites like Facebook, Instagram or Twitter and making sure your site is properly optimized, your site is still not getting the traffic and engagement it deserves, perhaps it’s time to look for other venues.

Katie Thomas, in her blog Volacci.com, shared three other content distribution methods which might also help you in your content marketing. These three are:

1. Outbrain.com

2. Set up an RSS feed

3. Triberr.com

To find out more about this, please head to: 3 Ways to Distribute Your Content that Aren’t Social Sharing or SEO

 

Importance of Mobile Marketing

girl-mobile-phone-silhouette-30448970Looks like mobile marketing is here to stay. So if you or your company hasn’t joined the bandwagon yet, then you’d better do so or risk missing out a lot.

In March 2013, a survey was done by Constant Contact and 66% of responders proved to be using mobile devices as part of their business. Also, according to the Monetate Q1 2013 Ecommerce Quarterly, in Q1 2013 tablets exceeded traditional desktop devices for conversion rates for the first time which means that people are increasingly comfortable with the experience of buying on tablets. It also showed that smartphones in general are more of a browse or research platform rather than a buy platform since many of the large retailers featured in this survey will have mobile optimized sites.

All this means is that more and more people are turning to mobile devices for their needs so if you are selling products or services, it would be best if you have websites optimized for mobile browsing and buying.

To know more about this, please head to: Mobile Marketing for Business: Why?

Webinars Perfect for Web Marketers

webinar-laptops-around-word-14679028Many marketers today, in order to get the word out about their products and services, require to speak in public. But sometimes, things could be hectic, especially for start-up or newbie marketers that organizing or joining public speaking engagements are not that feasible. For one, traveling can be expensive and time-consuming, there might not be a lot of opportunities for public speaking especially if you live in a small town and even in big cities, looking for a venue to speak can be challenging.

But don’t fret because there is another way.

Doing webinars (or seminars on the web) could be more beneficial especially for web marketers. For one, it can be done from anywhere in the world as long as yo have internet connection, the whole world can be your audience, and you can record it for replication and dissemination purposes.

Find out more how webinars can be beneficial by going to this link: Extend your reach with webinars

 

 

 

B2B Marketing Q&A

b2b-e-commerce-business-symbol-15950829Creating content for your marketing needs is one of the best things you can ever do for your B2B. The content you put out there will create awareness and eventually convert your prospects into paying customers. In order for you to further move in the right direction for your marketing needs, there are questions you need to ask and answer. Look at some of these questions below and see what your answers may be.

  1. What are some common misconceptions about content marketing?
  2. What kind of resources do you need to build a successful content marketing program?
  3. What does it take to build a sustainable content marketing program?
  4. Where do I start if I am starting from zero?
  5. Where do you get ideas for your content?
  6. Why do most content marketing programs fail?
  7. What’s the role of search? Does architecting content for SEO play a larger or smaller role than in the past?
  8. What’s the next level of content marketing?

Try to answer these questions and see how they will shed like to your B2B marketing concerns. For more insights about this, please head to:  8 Questions About B2B Content Marketing You Really Need the Answers To

 

 

 

Photo Sources for Your Web Marketing Needs

shooting-photos-29029324We all know that it’s so much easier to sell products or services if we have photos of them we can show to our prospective customers. So for your web marketing needs, photos and images are real musts. Visual people will appreciate them and non-visual people will at least have an idea what benefits you are trying to convey or advocate through imagery. So where can we get photos that we can use?

At this day and age of digital technology, most of us likely own a camera. We can ctually take our own photos, edit them or filter them with those photo editing apps you get for your Android or Apple phones. And voila! You’ve created a masterpiece you can use on your own website and social networking accounts.

But there are other sources of good photos where you can go. To give you further information on this, please head to: Where Can I Get Photos for My Web Marketing? Legally.